Near Future Design Vol.1

A book for 5 companies of the future

Published in collaboration with ISIA Firenze and Wired Italia, “Near Future Design Vol. 1 – Nanotechnologies” concern the design methodology underlying the creation of a project about design fiction, simulacrum for the establishment of a near future landscape. Inside the book, the 5 main projects developed during the course of digital design (held by Salvatore Iaconesi and Oriana Persico) are explored, through different topics, the advancement of nanotechnology in contemporary society and in the near future. Five scenarios for as many issues, from 3D nanoprinting to personalized health care, from the role of fashion about defining individuals to the sexual pleasure as a society movement, to the most spontaneous and personalized social interaction you could imagine.